Job Details

Overview

Director, Product and Market Strategy NGS – onsite in San Jose, CA. The role is expected to involve approximately 30% travel and some international travel may be required.

Location: San Jose, CA 95131, United States. Salary range: $220,000 - $230,000 USD. Reports to: VP, Marketing. FLSA: Exempt.

What you will do

• The Director, Product and Market Strategy NGS leads strategic initiatives and product management to drive global growth and innovation of Takara Bio's Next Generation Sequencing (NGS) solutions.
• Oversees the full product lifecycle, including phase gate alignment, go-to-market planning, and tactical marketing execution, primarily for North America.
• Manages strategic partnerships, collaborations, and business ventures, negotiating contracts and tracking performance metrics to ensure sustained market growth and impact.
• Translates scientific and market insights into actionable strategies to enable short- and long-term growth through targeted campaigns, development of sales enablement tools, and cross-functional initiatives that support commercialization and adoption of NGS technologies.
• Leads a high-performing team of product managers to deliver customer-centric solutions addressing real-world research challenges and delivering measurable value.
• Guides development and launch of impactful products, optimizes portfolio performance, and ensures creation of targeted messaging and promotional activities that resonate with key market segments.
• Aligns scientific innovation with strategic business execution to expand Takara Bio's reach and accelerate growth in a rapidly evolving genomics landscape.

Responsibilities and functions

• Product Management & Commercialization: Leads and mentors a team across multiple product lines, oversees product lifecycle, development timelines, and resource allocation for NGS-related projects.
• Collaborates with R&D Directors and cross-functional teams to prioritize and execute product roadmaps aligned with strategic goals.
• Tracks product development projects and leads the team through challenges including timelines, technical risks, vendors, shifting requirements, resource limitations, and cost.
• Ensures all aspects of lifecycle management are met, including market research, NPVs, new product proposals, marketing requirements, go-to-market strategies, product launches, and sales enablement initiatives.
• Works cross-functionally with Takara Bio Product Management, R&D, Operations, and commercial/executive teams to bring roadmaps to life and implement corporate strategies.
• Conducts product line reviews and post-launch assessments to optimize performance.
• Market Strategy & Business Growth: Leads commercial activities of assigned market areas, serves as domain knowledge expert on market trends, applications, information affecting the business, competition, and marketplace strategy.
• Builds business cases and financial models for growth opportunities and presents to Senior Management for Go/No-Go decisions.
• Strategic Partnerships & Ventures: Identifies, evaluates, and develops sponsored research programs, partnerships, and/or acquisitions; defines collaboration requirements and aligns external opportunities with internal capabilities.
• Marketing & Sales Enablement: Partners with Sales to set budgets and achieve targets; develops tactical marketing plans and campaigns to drive lead generation and revenue; creates product messaging and sales tools; delivers market-focused training for internal teams and distributors; analyzes campaign performance to improve ROI; represents Takara Bio at industry events.

What you bring

• Requires a BA or BS degree; MS and/or PhD considered favorably.
• Minimum of 18 years of experience in product marketing for life science or related markets, with at least 10 years in managing a marketing team.
• Excellent written and verbal communication skills with demonstrated presentation proficiency.
• Detailed and broad knowledge of the NGS field, including techniques, applications, and competitors.
• Strong analytical, problem-solving, and judgment abilities with experience managing senior-level teams.
• Track record of developing product roadmaps and business strategies to drive growth and impact.
• Experience managing external partnerships/collaborations; solid business acumen and ability to design products meeting market needs.
• Detail-oriented with strong organizational and time-management skills; excellent interpersonal skills; collaborative team player who can build credibility across functions.
• Reputation as an emerging business leader with sustained performance and accomplishments.

EEO Statement

Takara Bio USA, Inc. does not discriminate in employment on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factors.

Additional Information

The job description may not cover all activities, duties, or responsibilities required. Duties and responsibilities may change at any time with or without notice. This base salary reflects the US base range for this full-time position and may be modified at our discretion. This range does not include bonus compensation or benefits. Learn more about benefits at Takara Bio careers page.