Primary Skills: Mobile App Marketing (Expert), Product-Led-Growth (Advanced), B2C (Advanced), GTM Strategy (Expert), Data-Analytics (Advanced)Contract Type: W2Duration: 6+ MonthsLocation: San Francisco, CA (Remote)Pay Range: $85 - $90 per hourJob Summary:We are on the lookout for a Senior Manager in GTM Strategy to spearhead the growth of our cutting-edge video editing mobile app. The ideal candidate brings a blend of digital marketing acumen and a proven track record in product-led growth strategies. This role involves driving business growth through strategic planning across product launches, customer experience enhancement, and innovative growth initiatives.Key Responsibilities:Define and set quarterly and annual objectives, key results, and ARR targets in collaboration with cross-functional teams.Lead growth planning efforts focusing on acquisition, engagement, and retention strategies.Facilitate cross-functional collaboration for quarterly product releases and optimization post-launch.Enhance customer experience by identifying improvement opportunities and driving initiatives for long-term growth.Partner with analytics teams to develop actionable insights and recommendations for growth; leading testing priorities to meet customer needs and enhance product discovery.Must-Have Skills:Senior Manager, Category GTM, for a top-priority mobile app.The role focuses on understanding the mobile digital landscape from acquisition to engagement to monetization.The candidate needs to understand how to bring a mobile app to market, including AFA/AFM, product experimentsLooking for a 8 to 12 plus years of experienceIndustry Experience:Extensive experience in marketing, software, or high tech, preferably supporting B2C mobile applications or services.ABOUT AKRAYAAkraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)!Industry Leaders in IT StaffingAs staffing solutions providers for Fortune 100 companies, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires!Join Akraya Today!Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team!